Our Team

Mission Statement

Built Entertainment is a full service Sports and Entertainment Company, that places value on individual representation of athletes and entertainers, with special emphasis on building a long lasting, and personal relationship with each and every one of our clients.

The Built Entertainment team is here to assist its clients with every aspect of their professional career, tailoring each goal and objective, to meet our client’s individual needs.

Our Team

Joe Sofio – NFLPA Agent, Attorney at Law – Los Angeles CA.

Joseph Sofio has been an NFL Certified Agent since 2007, and also represents professional lacrosse, soccer, and action sport athletes.

In addition, he is a transactional intellectual property, business, sports, and entertainment attorney. He began his professional career at the William Morris Agency, after which worked in personal management. His clients include individual talent and corporations in television, film, radio, music and fashion. His practice encompasses his love of sports and media.

Joseph received his Bachelors in Philosophy from Manhattanville College where he played lacrosse and his Juris Doctorate from Whittier College School of Law and is admitted to practice law in California. He currently lives in Altadena, CA with his wife, Mary and son, Donovan.

Greg Lake – NFLPA Agent, CFLPA Agent – Los Angeles CA.

Greg is an NFLPA Certified Contract Advisor and a CFLPA Certified Contract Advisor. He has been representing Athletes and Entertainers for the past 16 years.

Greg is originally from St.Catharines Ontario Canada. He attended the University of Ottawa where he studied Sociology and played Wide Receiver for the University of Ottawa Gee Gees.

In 1997, Greg relocated to Nashville where he worked as an Artist Manager and Booking Agent for some of the hottest names in music. In 2000 he moved to Los Angeles where he worked at Side One Dummy Records in Hollywood, handling Contracts, Artist Relations and Radio, before starting his own Management and Record Company, LOL Records. In 2004 he started with Built Entertainment Group as an Athlete Agent, handling Player Contracts, Endorsements, Client Services and Recruiting.

Greg currently resides in Beverly Hills California with his wife Cori and son Connor.